Sheri W.
Multimedia & Creative Director | Creative Strategist | Project Management | Technical Director
Profile
Creative visionary with experience in multimedia, animation, branding, and digital marketing. Working within top creative studios like Walt Disney Animation, ESPN, and Cinesite, I specialized in look development, creative direction, and workflow optimization. Passionate about innovation, I bring a unique mix of technical expertise and artistic vision to every project. Creates compelling visual narratives and immersive brand experiences.
Highlights
• Contributed to blockbuster animated films at Walt Disney Animation Studios.
• Designed engaging graphics for ESPN, enhancing live TV experiences.
• Supervised high-profile animation projects at Cinesite, optimizing production pipelines.
• Integrating branding, design, and digital marketing for a unique sensory experience for start-up ventures.
Key Skills & Competencies
• Design & Graphics: Adobe Suite (Photoshop, After Effects, Premiere), UX Design
• Business & Marketing: Branding, SEO, Social Media Strategy, Website Development
• Programming & Development: Python, SQL, Agile/Scrum, Web Applications
• 3D & VFX Tools: Maya, Nuke, ZBrush, Unreal Engine, Substance Painter
• Texturing & Surfacing: Look Development, Character & Environment Optimization
Professional Experience
Look Development Supervisor, Cinesite, Montreal, Canada | 2 years
• Led a team in character and environment look development, improving pipeline efficiency.
• Managed budgets, asset bidding, and mentored junior artists to enhance project execution.
• Worked on high-profile animated feature films.
Notable Projects: Supercharged, Riverdance, Extinct, The Addams Family.
Lead Look Development Artist/Technical Artist, ToonBox Entertainment LTD, Toronto, Canada | 2 years
• Directed teams and managed the Mari texture/material library.
• Automated production workflows with Python, reducing turnaround times and boosting efficiency.
• Provided creative and technical support to artists during production.
Notable Projects: Nut Job 2, Pre-production of upcoming film.
Project Designer II, ESPN, Bristol, CT | 1 year
• Designed and conceptualized animated graphics for live television broadcasts.
• Developed After Effects templates and scripts to enhance pipeline workflow for live shows.
Shows: SportsCenter, His & Hers, MLB, Mike & Mike, MLS.
Look Development (Creative Graphic) Artist Walt Disney Animation Studios, Burbank, CA | 2 years
• Developed character and environment textures, including fur and hair grooms for animated features.
• Contributed to award-winning animated films.
Projects: Tangled Ever After, Wreck-It Ralph, Frozen.
Computer Graphics (CG) Artist, Absolute Post, New York, NY | 2 years
• Created high-end visual effects elements for commercials.
• Worked closely with clients to understand and meet creative goals.
• Gained experience working in fast-paced agency environment with high visibility clients.
Clients: Samsung, V8, Johnny Weir, Finish.
Program Manager, Melissa & Doug, CT | current
• Lead new project builds and enhancements for integrations and electronic digital interfaces.
• Collaborate with organizational strategic leaders to ensure the seamless integration of systems
• Drive delivery of reusable frameworks, templates, and best practices for integration processes.
Creative Director, Soothing Ways (a start-up), CT | 4 years
• Built a thriving artisan brand, overseeing product design, marketing, and e-commerce strategy.
• Developed successful SEO and social media campaigns, increasing brand visibility and engagement.
• Designed a high-performing e-commerce platform, driving sales and customer retention.
Community Experience
Chamber of Commerce - active member, networking, and small business connections
Education
• Master of Science (MS) in Software Development | Maryville University, St. Louis, MO
• Bachelor of Fine Arts (BFA) in Computer Animation & Visual Effects | School of Visual Arts, New York, NY
• Certificate in UX Design | BrainStation, Toronto, Canada
• Certified in Scrum PM
Other Experience/Awards/Publications